September 19, 2007
eBay Seller Listing
Best Practices for your eBay Seller Homepage
If you have an eBay shop you’ll want to make sure your storefront homepage is attractive and entices the browsers in to look around and stay awhile. After all, the longer they stay, the more likely they are to buy something – or at least remember you for future purchases.The best way to get a good homepage is to learn from the efforts of others. My own look around the stores of eBay has revealed a disturbing number of sellers who feel that bright luminous and neon colors are the way to attract attention. Well they certainly do – but they send me (and doubtless a lot of other would be customers) running in the opposite direction.
Keep your page simple. Don’t forget that the photos which show your stock will add some depth to the whole effect, and if you sell products which are colored and attractive looking anyway, the lack of great swatches of color on your eBay homepage will serve to make your products stand out more.






